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August 8, 2020
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Marketing is a fascinating, rewarding, multidisciplinary field that has the potential to generate revenue and grow any business. This makes it a great industry to be […]
August 8, 2020
Good morning, ready to mine that gold? You know search data has value, but are you evangelizing and sharing those insights throughout your organization? Contributor Sebastian […]
August 8, 2020
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Instagram Reels is here, and you’re probably feeling the pressure to create something. The question is, what do you create? Reels is a new Instagram feature […]
August 8, 2020
30-second summary: Emotion is a pivotal component of great content. If you have an opportunity to create emotional content, you’re much more likely to be successful. […]
August 7, 2020
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30-second summary: Why influencer marketing should be an essential part of any digital marketing strategy. How to find approachable influencers, device the best way to associate […]
August 7, 2020
Google My Business (GMB) profiles now indicate when business hours were last updated. A small but important change, this happened roughly two weeks ago. Not a […]
August 7, 2020
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You have your email list ready to go and now it’s time to bring in the subscribers. You set your opt-in form live but… nothing happens. […]
August 7, 2020
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The DigitalMarketer Podcast | Episode 112: Using Gamification to Build Unstoppable Momentum For Your Online Course with Marisa Murgatroyd, Founder of Live Your Message (Exclusive T&C […]
August 6, 2020
30-second summary: Take advantage of Google’s search market domination with two spots on the first page of Google – Local pack and localized organic search results. […]
August 6, 2020
Google announced it has been working on upgrading the API for Google Search Console. Although Google said “the API is backward compatible and there are currently no changes […]
August 6, 2020
Instagram Reels started rolling out in 50 countries on Wednesday.. It’s essentially impossible to talk about Instagram Reels without words like “clone” or “copycat” — of […]
August 6, 2020
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There’s something brand-new marketers need to know. There’s a foundation for marketing—that when followed, it will lead to success. It’s a foundation that has transcended from […]
August 6, 2020
With more people working from home and turning to Google for answers, it is more important than ever that businesses have information available that helps customers […]
August 6, 2020
SEOs and site owners love to talk about various Google ranking factors. While we know content and links are still important signals, there is always chatter […]
August 6, 2020
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Perpetual Traffic | Episode 265: How to Leverage The SAP Sales System™ to Explode Your Agency Sales | DigitalMarketer Perpetual Traffic | Episode 265: How to […]
August 6, 2020
Google has been testing lead form ad extensions in Search campaigns since last fall. Now, advertisers can use the lead form extensions in YouTube and Discovery […]
August 5, 2020
As an SEO I’m constantly utilizing keyword search volume data to help make more informed decisions about clients’ online presence. But the reality is, this data […]
August 5, 2020
Good morning, how did CCPA’s first month of enforcement treat you? Now that July has come and gone, Facebook’s default opt-in to keep advertisers compliant is […]
August 4, 2020
On Friday, August 7, Search Engine Land’s Editor-in-Chief, Ginny Marvin, will talk with advertising and data intelligence experts about what advertisers affected by CCPA need to do […]
August 4, 2020
Privacy regulations and changes to the ways browsers and operating systems — namely those by Apple and Google — handle ad targeting and tracking mechanisms are […]
August 4, 2020
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When you’re creating your resume, space conservation is everything. Since the ideal resume is no longer than two pages (though one page is best for everyone […]
August 4, 2020
SEOs should care about brand, says Robin Lord, a consultant at Distilled/Brainlabs. As an SEO, you’re likely judged on how many valuable sessions you can bring […]
August 3, 2020
At SMX West earlier this year I asked Jennifer Slegg to talk to me about a topic she is very passionate about, Google’s search quality raters […]
August 3, 2020
Visibility in the search results can determine whether users click through to your site or visit a competitor. Earning a Knowledge Panel is one way to […]
August 3, 2020
This technical SEO tutorial takes a step-by-step approach to create your free server logs dashboard using Elasticsearch. This approach harnesses the power of Elasticsearch to help […]
August 3, 2020
TikTok and LinkedIn under one roof? “Microsoft is in talks to acquire TikTok, the Chinese-owned video app, according to a person with knowledge of the discussions, […]
August 3, 2020
Let’s take a typical story of how the pitching process works. Sarah, the CEO of a successful SEO agency, gets introduced to the CEO of another […]
August 3, 2020
30-second summary: When writing a survey, clarify your objectives before you start writing questions—time spent writing a strategy is well worth it if it means you […]
August 3, 2020
30-second summary: Search engine rankings play a huge role in making your online store more visible to shoppers. If you rank higher on the SERPs, there’s […]
August 1, 2020
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Everyone knows—or should know— that the role of good marketing is to sell you a state of mind or a transformation, rather than a product or […]
August 1, 2020
Google announced some updates to how it plans to inform users about the ads they see, including a new type of schema, as well as the […]
July 31, 2020
I’ll get right to it. As an SEO I think you should care about brand performance. This isn’t an “I know better than you” post. I […]
July 31, 2020
Expanding marketing efforts beyond your home country can be an exciting step. However, branching into new regions with PPC entails much more than simply copying your […]
July 31, 2020
Early indications are that it’s unlikely that the July Stop Hate for Profit boycott of Facebook Ads had a significant impact on the company’s revenues or […]
July 31, 2020
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Pricing is one of the most plaguing questions out there when it comes to building an agency, or any business for that matter. Setting (or changing) […]
July 31, 2020
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The DigitalMarketer Podcast | Episode 111: 7 Steps To Align Sales and Marketing with author of Creating Togetherness Jeff Davis The DigitalMarketer Podcast | Episode 111: […]
July 31, 2020
30-second summary: The drive to be more productive, the thirst to learn something new – these are the primary reasons behind the rising popularity of podcasts. […]
July 30, 2020
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Memes should be an integral part of every content marketing strategy. There, we said it. It’s true though. Memes make for great top-of-the-funnel content. They’re simple, […]
July 30, 2020
30-second summary: A backlink is a link that directs visitors from another website to yours. Obtaining backlinks is fundamental to improving your sites search engine ranking, […]
July 29, 2020
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A community manager is the person you hire to talk to your leads or customers—and chances are they’ll spend MORE time talking to them than you […]
July 29, 2020
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This week we’re going to show you how to use Google to get a stream of perpetual traffic. In this episode, IBM’s Global SEO Strategist Jesse […]
July 29, 2020
30-second summary: Bear in mind that no marketing strategy has ever succeeded without the complex mix of data analysis and smart budgeting decisions. Marketers face the tough […]
July 24, 2020
30-second summary: Brand health is an umbrella term for metrics that shows you how well your brand is doing. These metrics include – Net promoter score, […]
July 24, 2020
What Google says about nofollow, sponsored, and UGC links in 2020: Does it affect your SEO rankings?
30-second summary: While nofollow links solely dominated the web for 14 years, Google recently announced two new additions: sponsored and UGC links. Shortly afterward, Google made further amendments […]
July 24, 2020
30-second summary: Companies can rank for trending keywords by combining content marketing with current events. There are some specific Dos and Don’ts for creating this content […]
July 24, 2020
30-second summary: Digital marketing is not a quick-fix solution to gain momentum. It does not give you visibility overnight. If you are using digital marketing techniques such as search engine […]
July 23, 2020
30-second summary: Google has the ability to measure content quality signals like never before, and with each new Core Update, they understand content quality more as […]
May 14, 2020
May 14, 2020
Page optimised for Canberra SEO Search Engine Optimisation Canberra SEO Search Engine Optimisation ACT Our digital marketing services are tailored to send targeted traffic […]
May 14, 2020
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May 12, 2020
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It gives us great pleasure to announce that The Stavridis Group has received an Australian Business Award in 2020 hosted by the APAC Insider Magazine. We’ve […]
January 5, 2019
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In Dec 2018 the Stavridis Group has undergone a significant transformation. We left our physical business address of 16 years behind us and moved to a […]
March 20, 2018
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It gives us great pleasure to announce that The Stavridis Group has received an Australian Business Award in 2018 hosted by the APAC Insider Magazine. We’ve […]
October 5, 2017
Published Oct. 5, 2017 Have you considered the relevance of timing when sending out your e-mail marketing campaigns? With more and more people consuming information on […]
October 5, 2017
Despite Snap Inc.’s ‘Spectacles’ generating a lot of hype – due, in no small part, to their creative marketing tactics – Snap CEO Evan Spiegel has […]
October 5, 2017
It’s weird when you think of it now, but in the early days of YouTube, the option to upload a custom thumbnail didn’t exist. And even […]
October 5, 2017
Published Oct. 5, 2017 There have been various reports of how social media influencers are abandoning Snapchat in favor of Instagram. And to a large degree, […]
October 5, 2017
Following Microsoft’s acquisition of LinkedIn, one of the key areas where you can expect to see LinkedIn improve is in data utilization. LinkedIn, which now has […]
October 5, 2017
With 92% of the online population using emojis, it makes sense for marketers to get in on the action. Emojis enable you to speak the same […]
October 5, 2017
Published Oct. 5, 2017 Does your blog struggle to keep readers interested and coming back for more? Are you looking for ways to be a little […]
October 4, 2017
Instagram’s adding a new method for conducting polls, with a sticker option that lets you pose a question within your Instagram Story and see the results […]
October 4, 2017
It’s been a while since we’ve heard anything more on Instagram’s shopping tags, their coming eCommerce addition which would enable businesses to add information and price […]
October 4, 2017
It’s wonderful that we live in a world where technology enables us to conduct transactions online with people across the globe – it would be unfathomable […]
October 4, 2017
Here’s a sentence I hadn’t anticipated writing: LinkedIn’s adding new, Snapchat-like video filters to its app. Yes, LinkedIn is also copying Snapchat – though their use-case […]
October 4, 2017
Today’s marketer has no guarantee of reaching their audience on any medium. Not on Facebook or Instagram. Not on LinkedIn or Twitter. Not on YouTube or […]
October 4, 2017
Published Oct. 4, 2017 So you want to know how to write a blog post but you don’t know where to start? Maybe you have a […]
October 4, 2017
Companies primarily use their social media presence to promote their services, products or organizational news – but is that really a productive way to capture a […]
October 4, 2017
Are you using social media for your business marketing? If the answer is ‘no,’ then you’re likely losing money, because you’re missing opportunities to engage your […]
March 17, 2017
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It gives us great pleasure to announce that The Stavridis Group has received an Australian Business Award in 2017 hosted by the APAC Insider Magazine. We’ve […]