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SOCIAL MEDIA MARKETING CANBERRA

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Leveraging the power of content and social media marketing can help elevate your audience and customer base dramatically.

The Stavridis Group understands social media marketing. We use the following in-house social media marketing skills to help build a foundation that will serve your customers, your brand and — perhaps most importantly — your bottom line.

  • WE LISTEN

    Success with social media and content marketing requires more listening and less talking. We analyse your target audience’s online content and join discussions to learn what is important to them. Only then can we create content and spark conversations which add value, rather than clutter, to their lives.
  • WE FOCUS

    It is better to specialise than to be a jack-of-all-trades. A highly-focused, social media and content marketing strategy, intended to build a strong brand, has a better chance for success than a broad strategy that attempts to be all things to all people.
  • WE HAVE PATIENCE

    Social media and content marketing success does not happen overnight. While it is possible to catch lightning in a bottle, it is far more likely that you will need to commit to the long haul to achieve the results you wish for.
  • THE LAW OF COMPOUNDING

    We publish fun, quality content and work to build your online audience of dedicated followers, who themselves can share the content with their own audiences via Twitter, Facebook, Google+, their own blogs and more.

    This sharing and discussing of your content opens new entry points for search engines like Google to find it in keyword searches. Those entry points could grow to hundreds, or thousands, of more potential ways for people to find you online.

  • THE LAW OF INFLUENCE

    We spend time finding the online influencers in your market who have quality audiences and are likely to be interested in your products, services and business. We connect with those people and work to build relationships with them.
  • WE ADD FUN

    We do not spend all our time on the Social Web directly promoting your products and services.  By creating fun content, we develop relationships with online influencers. In time, these people will become a powerful catalyst for word-of-mouth, social marketing for your business.
  • WE ACKNOWLEDGE

    You would not ignore someone who reaches out to you in person, so we do not ignore them online. Building relationships is one of the most important parts of social media marketing success, so we always acknowledge every person who reaches out to you. We thank them for the good reviews and engage with them in positive conversations.
  • WE CONSTANTLY PUBLISH

    We do not publish content but then vanish from plain sight. We are available to your audience. That means we consistently publish social media, marketing content and participate in conversations. Followers online can be fickle and they will not hesitate to replace you if you disappear for weeks or months at a time.
  • WE RECIPROCATE

    You cannot expect others to share your content and talk about you if you do not do the same for them. So naturally, a portion of the time we spend on social media marketing is also focused on sharing and talking about the content published by others.
  • WE TELL OUR FRIENDS

    As soon as we open a social media page, we invite all our friends from around the world to engage with our content and, ‘Like’, or, ‘+1’, our new pages.  This results in an excellent initial boost of traffic to the pages we create.

BENEFITS OF
SOCIAL MEDIA MARKETING
& ADVERTISING

Here is a look at just some of the ways Social Media Marketing can improve your business:

INCREASE BRAND RECOGNITION

Every opportunity you have to syndicate your content and increase your visibility is valuable. Your Social Media Marketing networks are what will give you new channels for your brand’s voice and content to be heard.

IMPROVED BRAND LOYALTY

Brands which engage with their audiences on social media marketing channels enjoy higher loyalty from their customers. A strategic and open social media plan could prove influential in morphing consumers into being brand-loyal.

MORE OPPORTUNITIES TO CONVERT

Every post we make on a social media platform is an opportunity for customers to ‘convert’. Every blog post, image, video, or comment that a follower shares is a chance for someone else to react, which in turn could lead to a new site visit, and eventually, a new conversion.

HIGHER CONVERSION RATES

A higher number of social media followers tends to improve trust and credibility in your brand, representing a social proof. As such, simply building your audience in social media can greatly improve conversion rates among your existing traffic.

HIGHER BRAND AUTHORITY

The more people talking about you on social media, the more valuable and authoritative your brand will seem to new users.

MORE TRAFFIC & LEADS

The more quality content we syndicate on social media, the more inbound traffic we will generate; and more traffic means more leads, and ultimately, more conversions.

social media marketing canberra

social media marketing canberra

Please contact us for all your social media marketing canberra needs

The Stavridis Group is a social media marketing canberra and web marketing group based in the National Capital of Australia.

social media marketing canberra

We began as a social media marketing canberra marketing arm of cpic.com.au in 1993 and we got incorporated and emerged as a brand new web social media marketing canberra firm, the STAVRIDIS GROUP, in 2002. Over the last 20+ years we have produced some amazing work across all types of media: print, video, CDROM, multimedia, DVD, TV, radio, social media and the Internet for both Corporate and Government clients. We began as a social media marketing canberra marketing arm of cpic.com.au in 1993 and we got incorporated and emerged as a brand new social media marketing canberra firm, the STAVRIDIS GROUP, in 2002. Over the last 20+ years we have produced some amazing work across all types of media: print, video, CDROM, multimedia, DVD, TV, radio, social media and the Internet for both Corporate and Government clients.

social media marketing canberra

Our design portfolios demonstrate the richness of our in-house skills.

social media marketing canberra

Review Date
Reviewed Item
social media marketing
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